Fullian
Giving back autonomy to seniors.
category
logo & identity
client
Henk R.
responding to a growing market
The disconnect between seniors and new technology is more apparent now than ever because of the aging population of The Netherlands. Fullian recognizes this growing problem by providing a service aimed at seniors which will assist them in filling out forms, subscriptions and new media.the process
The name Fullian is an old-Dutch word meaning something like ‘to fill’ of ‘filling out’. The logo represents the tip of a pencil and is constructed by a 3-dimensional capital F. The triangular shape represents the three different services provided by Fullian. As to the colors of Fullian, it was important to create an identity that was trustworthy and to the point. Moving forward, Fullian now has every opportunity to play a positive role in the lives of seniors.
